Tegeta Motors
In Georgia and especially in Tbilisi, air pollution is mostly due to the exhaust emissions from faulty motor vehicles. Tegeta Motors, as a leader in the auto industry market in Georgia, took the responsibility to take on the issue of the protection and improvement of the environment in September 2016 and is implementing an eco-campaign entitled #Argambolo. Its main aim is to raise the awareness of owners of motor vehicles about the problems related to exhaust emissions and offer them ways to solve the problem. Within the framework of the campaign, Tegeta Motors offers motor vehicle owners a check-up of their exhaust system free-of-charge. If the result of the check-up satisfies eco-standards, the owners receive a sticker indicating that they passed the check-up together with a certificate attesting to their environmentally friendly driving as well as a tree sapling for planting.
In the case if a motor vehicle fails the check-up, the owner receives a 50% discount green voucher for the services related to repairing the exhaust system. The campaign is continuing in 2018 as well. Up to now, thousands of drivers have responded to the opportunity for the free check-up as a result of which vehicle emissions have slightly decreased in the city. The project has also led to the raised awareness of motor vehicle drivers vis-à-vis the toxicity of exhaust emissions. Despite the fact that the project did not aim at sales stimulation, the company's reputation and the trust of customers has increased because of the project and this has significantly contributed to the company's further development.
„A healthy environment and a safe future is a top priority for the Tegeta Motors teams“. Avtandil Tsereteli General Director