Qwerty

More than 70,000 children in Georgia live in poverty, cannot receive an education and are unable to attend sports or creative circles. Initiatives to help such families are largely spontaneous, inconsistent and irregular. 

Supergmiri.ge (=Superhero) is a digital platform that offers a long-term and transparent charity model. Across Georgia, Superhero team members collect stories of children living in poverty, find out their needs and interests and then publish each child's profile on the platform in order to look for a Superhero donor who will provide them with monthly financial support. Every month, each beneficiary receives a message containing items, products and service vouchers relevant to his or her age, interests and wishes. The project team works without commission and 100% of the received donations are used for the beneficiaries. 

The main challenge for Superhero is that the platform needs long-term technical support due to its complex functionality. The QWERTY team decided to become a project partner in order to provide this support. The company's developers created a powerful automated platform that requires minimal human resources to manage, something which is essential for the three-person Superhero team. Through improved functionality, donors can track expenses, packages and send letters and additional gifts to beneficiaries, etc. 

At the end of 2022, 450 beneficiaries and more than 330 Superheroes were registered on the platform. More than GEL 900,000 was collected. The new functional capabilities of the platform have also increased the level of donor satisfaction. Currently, the English version of the platform is being created which will make it possible to attract foreign donors as well.